Facsimile & Telemarketing: A Team of Communication Resources

Article Abstract:

Automatic facsimile (fax) equipment has several capacities and advantages over manual fax models and such methods as TELEX, communicating word processors, or computers. As a multifunctional device, a data-to-facsimile terminal can perform many of the same tasks as a copier, a word processor printer, and a computer printer. Now under development, a 'mixed mode' device can act simultaneously as a optical character reader and a fax terminal.

Office automation, Office automation systems, Evaluation, Integrated Office Systems, Multifunctional, Facsimile, Text Communication, Communications Modes

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Using Telemarketing to Sell Telecommunications Services

Article Abstract:

ITT's United States Transmission Systems started in 1979 to telemarket its reduced rate long-distance service, then called City-Call. Changed to ITT Longer Distance, the service is a centralized team oriented telemarketing effort from the company's headquarters. Weekly evaluations for ninety days are given to employees in the training stage. Incoming calls are answered within twenty seconds. No other method is so cost-effective.

Marketing, Distribution channels, Sales, Telecommunications, Marketing Applications, Telecommunications Industry, Direct Market Channel, United States Transmission Systems

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