GE medical systems makes music

Article Abstract:

The advertisement of GE Medical Systems conveys the message of the economy and reliability of the Signa MR System amidst rapid technological change. The picture of the vinyl record implies the dangers of buying a system that will become easily obsolete. Signa MR System are designed to be up-graded with relatively lower cost. The copy is written in a personal tone which contributes to the readability and effectiveness of the advertisement.

Electromedical equipment, X-ray apparatus and tubes, Advertising, Medical equipment and supplies industry, Medical equipment industry, GE Healthcare Technologies

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Key Systems - Key Manufactures

Article Abstract:

A buyers guide for key telephone systems has been prepared by the editors of Telemarketing Magazine. For managers to make an intelligent choice in telephone systems, they must know about the individual manufacturers, the new products and the features of each product. Twenty-three new systems are featured, with photographs included. A chart summarizes the features of these systems for easy comparison.

Telephone systems, Comparison, Equipment Acquisition, buyers guide, Telephone System, Criteria, Hardware Vendors

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