Greater Manchester: a fruitful ten years, but challenges remain

Article Abstract:

Manchester, England is seeking to make itself more attractive to investors through initiatives like Marketing Manchester. This body was set up by Manchester Chamber of Commerce, Greater Manchester Visitor and Convention Bureau, and Manchester Airport. An arts center involving a 127 million pounds sterling investment will be built at Salford Quays and will include the National Industrial Center for Virtual Reality. Central government is sometimes seen as an obstacle to the city's development in areas such as delays affecting the expansion of Manchester Airport.

United Kingdom, Regional economics

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Ad agencies look further afield

Article Abstract:

Advertising agencies in Manchester, England, have specialised in areas such as mail order and supermarkets. They cannot compete in terms of size with London, and very large and prestigious orders tend to go to London. Manchester contributes some 40% of regional advertising revenue in the UK and the industry is performing well in 1995. Companies which have grown rapidly include MAP, while BDH plans to establish two new firms involved in strategic design and direct marketing.

Advertising Agencies

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More spin, less of the soul-searching

Article Abstract:

Public relations firms in Manchester, England, have seen an improvement in market conditions in 1995. Mason Williams ranks first among consumers public relations consultancies in north west England, and focuses on brand building. Staniforth PR offers a lobbying service and also works on firm to firm projects and consumer accounts. Clare Communications is a real estate specialist and emphasises the importance of media relations, as does City Press Services.

Public Relations Agencies, Public Relations, Public relations firms

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