Autosound Dealers Have New Priorities: Dealers Will Be Putting Cellular Under a Microscope

Article Abstract:

Auto electronics dealers who want to keep pace with today's market will find themselves dealing more in cellular telephones and security products. Many find that security products, from plastic masks to computerized sensing systems, now account for more than fifty percent of their sales. Cellular phone sales projections have manufacturers flocking to this new technology. Feature-phone- type models are what customers can expect. At the Summer Consumer Electronics Show exhibit viewers will find ETRs and flat-face head units are more prevalent. Most industry execs do not expect much activity in the auto CD area. But manufacturers of speaker systems will be attempting to convince consumers that powered speakers, rather than replacement systems, is the most cost-efficient way to step up to quality autosound.

Trade shows, Trade Show, Mobile Phones, Car Phones

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Autosound Dealers Ride Three Roads to Success

Article Abstract:

The auto electronics center is increasing sales by promoting, demonstrating, and installing the product. Successful promotions are achieved by having a full staff, enough merchandise, and a well-thought out media blitz. Demonstrations can be held in sound rooms, perhaps with a manufacturer's representative on hand. Installation must be done by a qualified individual and is perhaps the most important element.

Marketing, Electronics, Distribution channels, Products, Promotion of Product, Retail/Reseller Channel

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Rogers Car Stereo, Freeport - Autosound Aristocrat

Article Abstract:

Rogers Car Stereo in Freeport, New York, occupies an entire block. Forty thousand cars pass by daily and advertisement is not necessary. The store handles 50 retail installations and 150 wholesale each day. A photograph of the owner, Roger Cooper, is included.

Statistics, Stereo systems, Companies, New York, Cooper, Roger, Rogers Car Stereo

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