ADVO adds weekend mainling program in Las Vegas

Article Abstract:

ADVO Inc, a direct mail marketing company based in Windsor, CT, will launch a new weekend shared-mailing program in Las Vegas, NV, in Jul 2000. The mailing will be on Fridays and Saturdays and is targeted to about 500,000 households in the Las Vegas area. The program will be participated by more than 24 national, regional and local retailers. Categories include automotive, electronics, home furnishings and health products.

ADVO Inc.

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PCH lays off 213 employees

Article Abstract:

Publishers Clearing House of Port Washington, NY, has laid-off 213 of its employees since Nov 17, 1999. The job terminations, which represents 27% of the company's workforce, has been attributed to the negative press being received by the direct mail sweepstakes industry. Publishers Clearing House made the downsizing move in the wake of the preliminary approval of a nationwide class-action settlement.

Labor force information, Publishers Clearing House

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Quebecor starts co-mail program

Article Abstract:

Quebecor World Logistics has introduced its Express Collation Mailing System. This new service integrates all its mailing standards to one main stream and decrease operating cost.

Forecasts, trends, outlooks, New Products/Services, Direct mail advertising services, Mail Document Distribution Services, Forecasts and trends, Market trend/market analysis, Mail receiving and forwarding services, Mailing services, Company service introduction, Service introduction, Logistics, Business logistics

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