Experian expands catalog database to go against Abacus

Article Abstract:

Experian is scheduled on Oct 16, 2000 to announce the expansion of the platform and modeling capabilities of its Z-24 cooperative catalog database. As part of this effort, the company has increased its analytical modeling staff to 60 from around 10 employees to offer better custom models for Z-24 customers. Another factor for the expansion is the need to compete with Abacus Direct's Abacus Alliance catalog database. Experian's Z-24 database has over 590 catalog titles, serving 65 million homes.

Services introduction, Database Vendors NEC, Experian

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Co-ops gaining on Abacus as sale is still possible

Article Abstract:

DoubleClick.Inc, New York is planning to sell Abacus Alliance. The company acquired Abacus in 1999 in a $1 billion all-stock agreement. The details of sale are presented.

Videotex & Teletext, Telegraph & other communications, Online services, Internet services, DoubleClick Inc., Cable television/data services

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Split could enhance experian's value

Article Abstract:

Experian, a credit bureau and database marketing company, could be worth more after it splits from parent firm Great Universal Stores PLC, in six to twelve months.

United Kingdom, Database Vendors, Mail Order Houses, Electronic Shopping and Mail-Order Houses, Catalog and mail-order houses, Information retrieval services, Capital funds & cash flow, Database industry, Mail-order industry, Mail order business, Valuation, Great Universal Stores PLC, Experian Information Solutions Inc.

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