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Construction and materials industries

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MSI Insurance chooses Kerker for direct efforts

Article Abstract:

Kerker and Assoc has been named as named as direct marketing agency of record for MSI Insurance, beating two other agencies for the $500,000 account. Kerker will promote MSI's insurance products including auto, life, liability and home lines. MSI sells its products in Minnesota, North Dakota, Wisconsin and parts of California. Besides the insurance agency, Kerker's clientele includes US Bancorp Piper Jaffray, Buca di Beppo restaurants, 3M and Definity Health.

Author: Khan, Mickey Alam
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
New orders received, Insurance Agencies and Brokerages, Insurance Agents & Brokers, Insurance industry, MSI Insurance Cos.

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Sturgis Motorcycle Rally rides with S&E Direct

Article Abstract:

Sports and Entertainment Direct Inc, a direct marjeting agency hedaquartered in Marietta, GA, has been chosen to become the exclusive gift bag provider for the 61st Sturgis Motorcycle Rally. The $300,000 account was awarded by Champion Sports Group, a Char;otte, NC-based sports marketing firm that handles lifestyle marketing for clients such as Professional Bull Riders, Dale Earnhardt Inc and Sturgis.

Author: Khan, Mickey Alam
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
Other Services Related to Advertising, Sports Marketing Services, Sports marketing, Sports and Entertainment Direct Inc.

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Grey Direct answers call for BellSouth account

Article Abstract:

Grey Direct is planning to hire executives to service its newly won BellSouth account.

Author: Khan, Mickey Alam
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
Wired Telecommunications Carriers, Telephone Communications, Telephone communications, exc. radio, Executive changes & profiles, Advertising Activity, Account Activity, Agency Personnel, Direct mail advertising services, Telephone services, BellSouth Corp., BLS, GREY, Grey Direct Inc.

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Subjects list: United States, Direct marketing
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