Mexican firm buys US call center

Article Abstract:

Merkafon, a direct marketing company based in Mexico, has bought Access Worldwide's call center in Plano, TX, in May 2000. The acquisition by the Pulsar International subsidiary is part of the plan to expand its US operations. Access Worldwide sold the call center because it was not being fully utilized. However, Merkafon will not have the same problem with the newly acquired call center since the company already has an existing call center in the US that uses a digital CTI network that reaches into Texas.

Mexico, Telephone Call Centers, Telephone Marketing Services, Telemarketing, Access Worldwide, Merkafon

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McCann Relationship buys 2nd Brazilian agency

Article Abstract:

New York, NY-based McCann Relationship Marketing (MRM) has bought a controlling interest in TMKT, one of the largest teleservices and database management firm in Brazil, in May 2000. TMKT represents the second Brazilian teleservices now owned by MRM, the first being Sun, which was acquired last year. TNKT, which was established in 1991, has 361 employees and clients that are mostly in financial services industry.

Brazil, Telemarketing Bureaus, Telemarketing Services, McCann Relationship Marketing, TMKT

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Advanstar buys German media and conference company

Article Abstract:

Global business information firm Advanstar Communications has bought Essen, Germany-based Gruppe 21, making it the latest addition to Advanstar's 112 trade magazines and 100 events. The acquisition was made to strengthen Advanstar's presence in Germany. Gruppe 21 is the owner of an information technology publication called Info 21 and a trade show focusing on electronic information management.

Periodicals, Periodical Publishers, All Other Information Services, Info Services ex Database, Periodical publishing, Information services, Gruppe 21

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