Points of view

Article Abstract:

The economic impact of the visual arts sector in the UK is considerable, with one-fifth of the population visiting museums and art galleries, yet business sponsorships for the sector account for less than 20% of the total for all arts and cultural activities. Practising visual artists and exhibition spaces receive a disproportionately low level of public funding, even though more than 1 million people/yr. visit the National Touring Exhibitions organised by the Hayward Gallery. The value to the north of England of Visual Arts UK staged in 1996 has been put at over 75 million pounds sterling.

Economic aspects, Art

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The View from Silicon Row

Article Abstract:

Microcomputers are being used by more schools in the 1980's than ever before. This new market has certain needs and concerns to be met by the computer companies. Top educational advisors at the four leading educational computer companies were interviewed. The companies repesented were IBM, Apple, Radio Shack, and Spinnaker Software. Photographs are of the interviewees.

Marketing, End users, User Need

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The View from Silicon Row: Part Two

Article Abstract:

This is the second in an ongoing series of interviews with educational-marketing directors of several large computer companies. Companies contacted in this article are Commodore, Franklin, Atari, Control Data Corporation, and Coleco. The included photographs are of the various marketing managers.

Product information, Computer assisted instruction, Quotations, Computer literacy, Atari Corp., Coleco Industries Inc., Personal Computers, Products, Manufacturers, Computer-Assisted Instruction, Marketing Strategy, Commodore Business Machines Inc., Rosenwald, David, Scheer, Norman, Gordon, Linda, Mullin, Grover, Wruck, Barbara, Franklin Computer Corp., Control Data Corp.

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