LG electronics appliances division

Article Abstract:

LG Electronics Appliances Division is leveraging its presence in the US home appliance market with its marketing strategy, a range of new and innovative products and through sponsorships and partnerships. LGEs marketing campaigns are designed to suit the local tastes and preferences. LG products like the Internet Refrigerator that connects the hub of the household with information and entertainment are designed to meet consumerEs needs. Sponsorships with Wiltern Theater in Los Angeles and partnering with Best Buy have also contributed to LGEs success as a global player in the home appliances market.

Parent-to-subsidiary activities, Subsidiary-to-parent activities, Subsidiaries, divisions and units, LG Electronics U.S.A. Inc.

---

BSH home appliance

Article Abstract:

BSH Home Appliances Corporation is a fully owned subsidiary of the BSH group and is the fourth largest luxury home appliance company in the world. BSH products are designed to increase consumerEs convenience and save time. The Bosch Free-Standing Convection Range comes with a dual fuel option of electric and gas. BoschEs Nexxt Laundry system is designed with high cleaning performance while protecting the garments from shrinking, wear and fading. Franz J. Bosshard, CEO of BSH Home Appliances has been influential in building BSHEs brand image in China.

BSH Home Appliances Corp.

---

Hall of fame: Lee Guttman (1937 - 2003)

Article Abstract:

A brief profile of Lee Guttman, first president of Nationwide Marketing Group and the man behind the origin of PrimeTime meetings is presented. Nationwide provides a variety of services to consumer electronics and appliance retailers.

Executive changes & profiles, Officials and employees, Biography, Guttman, Lee

Similar abstracts:

• Abstracts: Telephones: Cordless Suppliers in '84: Year of Living Dangerously. part 2 CES Wrap-Up: Telephones
• Abstracts: Electronic devices expand transmission flexibility. Electronic relays help at distribution level. Communications system supports network automation
• Abstracts: Why distribution-line switches are difficult to automate. New terminals boost use of fiber optics for teleprotection
• Abstracts: Utilities vs. unions: deregulation reshapes negotiating tables. Costly CO2 reduction goals would hurt 'cleanest' utilities
• Abstracts: LG Electronics USA. Zenith Electronics

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.