Online shopping carts: good news for storefront designers

Article Abstract:

Web site designers can create a shopping cart for a small to medium-sized electronic commerce site using only the HTML code required to create a form. Shopping-cart programs run on a server that creates pages dynamically and tracks what a person wants to purchase. They should run on secure servers, but they need not be linked to the company's inventory databases. The company may prefer to receive orders via e-mail and create the more sophisticated links to their internal systems once online sales volume justifies the expenditure. Off-the-shelf shopping-cart programs can be modified for a specific site and installed on a secure server, or they may run off the vendor's own secure server. The shopping cart must support the pricing structure of the company's products, and the individual pages should be designed to fit into the site's overall look.

Design and construction, Web sites, Web site design, Internet/Web overview, Web site/Web page development

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The Image Directory: online access to art

Article Abstract:

Academic Press has launched the Image Directory, an online databases of artistic images on the World Wide Web. The database is equivalent to Books in Print, but is intended to help researchers locate images. The website incorporates an Informex Illustra database and uses search terms from Union List of Artists Names and the Art and Architecture Thesaurus. Image owners will receive all revenues from the fulfillment of licensing requests, while Academic Press will earn revenues by selling access to the database.

On-Line Information Services, Videotex & Teletext, Telegraph & other communications, Product introduction, Internet services, Information services, Graphic arts industry, Graphic arts, Academic Press Inc.

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Online R&D

Article Abstract:

Procter & Gamble, the household product manufacturer,is using its Web site (www.pg.com), to gather feedback from consumers in order to facilitate product testing and development. The company spends heavily on R&D, budget with more than $1.6 billion devoted to that area in FY 2000. The company's Web site now includes a 'Try and Buy New Porducts' box and a 'Help Create New Products' box, which generate feedback.

Soap, Cleaners, and Toilet Goods, Soap, Cleaning Compound, and Toilet Preparation Manufacturing, Soaps, Detergents & Toiletries, Innovations, Marketing, Company Web site/Web page, Web sites (World Wide Web), Toiletries industry, Procter & Gamble Co., Consumer goods industry, PG, Soap and cleaning agents industry, Cleaning agents industry, Marketing research, Market research, Company marketing practices

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