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Retail industry

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Legal, decent, honest and banned from TV

Article Abstract:

The Independent Television Association (ITVA) banned the advertisement for Vespre Silhouette sanitary towels from Jan 01, 1993, after 334 complaints to the Independent Television Commission (ITC) during 1992. There were a further 366 complaints about sanitary protection advertisements generally, but this is the only advertisement banned. Viewers complained about the lack of intimacy, too much directness and offensive format. Product sales have quintupled.

Author: Rayner, Claire
Publisher: Financial Times Ltd.
Publication Name: The Independent
Subject: Retail industry
ISSN: 0951-9467
Year: 1993
Health aspects, Advertising, Television advertising, Medical equipment and supplies industry, Medical equipment industry, United Kingdom. Independent Television Commission, Feminine hygiene aids, Feminine hygiene products, Independent Television Association, Vespre, Silhouette

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Why we like a decent proposal

Article Abstract:

Most women still like to receive a traditional proposal of marriage, despite the rise of feminism and the fact that divorce is becoming increasingly common. Attitudes towards marriage have changed greatly over recent decades, but this has not been the case with views on how marriage should actually be proposed. In certain cases, it is now the woman who makes the proposal, but this is still quite rare.

Author: Field, Paul
Publisher: Financial Times Ltd.
Publication Name: The Independent
Subject: Retail industry
ISSN: 0951-9467
Year: 1996
Column, Marriage proposals

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Help!

Article Abstract:

The long history of self-help books is discussed. It is argued that such books can only be useful if they are fully compatible with the society in which they are being read.

Author: Rayner, Claire
Publisher: Financial Times Ltd.
Publication Name: The Independent
Subject: Retail industry
ISSN: 0951-9467
Year: 2001
Self-help techniques, Self help techniques

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Subjects list: Social aspects
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