Soy manufacturer taps into toll-free hotline
Article Abstract:
Vitasoy USA Inc., a San Francisco, CA-based maker and marketer of soy drinks, tofu, Asian pasta and teas, recently introduced a toll-free hotline to respond to the growing number of consumers interested in its products. The company earlier signed on with Wong Communications Group to create an 800 number just for tofu. The hotline, 1-800-Eat-tofu and 1-800-Vitasoy, handles inquiries regarding tofu and other soy products, including recipes and health information. The company, meanwhile, stated that number of calls per day for 1-800-Eat-tofu has decreased after it received e-mailed requests for recipes through its website. Despite the currently low call-ins, Vitasoy is delighted with the surging consumer interests on soy products.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 1998
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Carlson taps IEX for staffing control
Article Abstract:
Carlson Hospitality Worldwide, a subsidiary of Minneapolis, MN-based Carlson Companies, hopes to boost its forecasting accuracy and unify its varied call centers with IEX's Total View workforce management program. The company has been seeking a system that would optimize its labor resources without increasing its staff, as well as boost the quality of its call centers. The TotalView system includes a comprehensive suite of tools for projecting short- and long-term call volumes, staff planning and database maintenance. With the program, Carlson managers will be able to realize consistent service levels and respond to changing conditions with schedules that can be developed and revised easily.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 1998
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Charles Schwab prioritizes its customers
Article Abstract:
Charles Schwab, a brokerage service firm based in San Francisco, CA, is attracting clients by providing personalized service based on customers' dealings with the firm. Customers receive different 800 telephone numbers depending on the amount of stock they bought and the frequency of trade. The Schwab 500 Club is for those clients who trade 40 times or more annually, while the Schwab Priority Gold is for those who trade $1 million or more a year. For those who trade regularly, the brokerage firm offers some special services and give them a dedicated service team composed of experienced traders.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 1998
User Contributions:
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