Steering clear of the snake oil salesmen

Article Abstract:

This article examines a lawsuit about misinformation to promoting sales and services for computer users about Y2K compliance in Australia. Relevant aspects of the case are discussed, an early example of the misinformation is provided, and steps taken to control the problem are discussed.

Australia, Cases, Laws, regulations and rules, Year 2000 transition (Computers), Advertising, False advertising, Australia. Competition and Consumer Commission

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In rude health

Article Abstract:

This article explores the reasons for Apple Computer's turnaround as analyzed by its vice-president for worldwide product marketing, Phil Schiller. Relevant points include Apple's renewed emphasis on innovation and focus on making the best personal computer in the world.

Computer industry, Marketing, AAPL, Apple Inc.

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