| DM News 2006 Mickey Alam Khan |
| Title | Subject | Authors |
|---|
| A campaign is born.(marketing strategy of Kimberley-Clark Corp. to promote Huggies Supreme Gentle Care and Natural Fit diapers ) | Construction and materials industries | Mickey Alam Khan |
| Add four to the DM News writers you should know.(Direct Marketing News appoints new editorial staff)(Editorial) | Construction and materials industries | Mickey Alam Khan |
| Ad: tech attendees talk.(advertising industry annual trade show Ad: tech 2006 ) | Construction and materials industries | Mickey Alam Khan |
| Ad-tech crowds highlight interactive industry's resurgence. | Construction and materials industries | Mickey Alam Khan |
| Alliance data buys DoubleClick e-mail.(Alliance Data Systems acquires DoubleClick Inc.) | Construction and materials industries | Mickey Alam Khan |
| An emerging Hispanic strategy.(target marketing)(Editorial) | Construction and materials industries | Mickey Alam Khan |
| Apparel claims top spot in holiday e-commerce.(Nielsen/NetRatings) | Construction and materials industries | Mickey Alam Khan |
| Aptimus buys education specialist High Voltage.(Aptimus Inc. acquires High Voltage Interactive Inc.) | Construction and materials industries | Mickey Alam Khan |
| Aquarian migrates to better site.(National Aquarium, Baltimore upgrades its website) | Construction and materials industries | Mickey Alam Khan |
| Big brands make measured turn to emerging tech.(advertising industry annual meet Ad:tech -2006 ) | Construction and materials industries | Mickey Alam Khan |
| Blattner acquires design firm Carter Cosgrove.(Blattner-Brunner Inc., Carter Cosgrove + Company) | Construction and materials industries | Mickey Alam Khan |
| Bolt repositions brand with site upgrade.(Bolt Media Inc.'s Aaron Cohen Bolt marketing strategy) | Construction and materials industries | Mickey Alam Khan |
| Boomers cant ignore this gorilla's message.(Axa Equitable) | Construction and materials industries | Mickey Alam Khan |
| Britannica eyes new DTC emphasis.(Encyclopedia Britannica Inc. is planning to expand ) | Construction and materials industries | Mickey Alam Khan |
| Broadband goes mainstream.(increased usage of broadband in United States) | Construction and materials industries | Mickey Alam Khan |
| CADM: Budgets are back, but with ROI focus.(Marketers focus on return-on-investment (ROI)) | Construction and materials industries | Mickey Alam Khan |
| Carnival sites lets family connect for group cruises.(Carnival Cruise Lines introduces new website) | Construction and materials industries | Mickey Alam Khan |
| Casino bets on phone calls to clean e-mail list.(Sky City Casino hotel) | Construction and materials industries | Mickey Alam Khan |
| Casio calculates campaign for new marketing site.(Casiousa.com) | Construction and materials industries | Mickey Alam Khan |
| Coastal taps Hershey for consumer division.(Ed Hershey appointed as Retail Group's marketing head) | Construction and materials industries | Mickey Alam Khan |
| Colle+McVoy names Fruechte as president.(Christine Fruechte, Colle and McVoy) | Construction and materials industries | Mickey Alam Khan |
| Competition will carve into e-commerce growth.(Heather Dougherty, senior retial analyst, ACNielsen/eRatings.com)(Interview) | Construction and materials industries | Mickey Alam Khan |
| Coors hires Avenue A/ Razorfish.(Coors Brewing Co. selects aQuantive Inc.'s Avenue A/Razforsh as media planning partner) | Construction and materials industries | Mickey Alam Khan |
| Cosmo editor tells secrets to good cover lines at DMA's circ day.(Kate White, Cosmopolitan magazine)(Direct Marketing Association's circulation day) | Construction and materials industries | Mickey Alam Khan |
| Costello ascends to Aspen board.(John Costello joins Aspen Marketing ) | Construction and materials industries | Mickey Alam Khan |
| Cox , Landamrk divide custody of Trade Pubs.(Cox Enterprises Inc and Landmark Communications Inc divide their operations in Trader Publishing Co. ) | Construction and materials industries | Mickey Alam Khan |
| CPA Association, Deloitte & Touche count on games to find recruits.(American Institute of Certified Public Accountants, online games) | Construction and materials industries | Mickey Alam Khan |
| Dennis unveils e-mail lists through Worldata.(Dennis Publishing Inc. launches new email listing with Worldata Inc.) | Construction and materials industries | Mickey Alam Khan |
| Discovery shifts focus to seasonal mailers, higher circ.(Discovery Commerce redesigning its catalogs) | Construction and materials industries | Mickey Alam Khan |
| Discovery touts homework helper.(Rapp Collins New York, Cosmeo, Discovery Education) | Construction and materials industries | Mickey Alam Khan |
| DM author Richard Hodgson dies.(Obituary) | Construction and materials industries | Mickey Alam Khan |
| DoubleClick plans Falk buy to bolster European presence.(DoubleClick Inc planning to buy Falk eSolutions) | Construction and materials industries | Mickey Alam Khan |
| Draft gives DM upper hand in FCB merger.(direct marketer Draft Inc. merges with Foote Cone & Belding ) | Construction and materials industries | Mickey Alam Khan |
| DVC Worldwide sold to Aspen Marketing.(Chicago-based Aspen Marketing Group ) | Construction and materials industries | Mickey Alam Khan |
| Epsilson Interactive bolsters creative with big designs.(Epsilon Inc. acquires Big Design Inc.) | Construction and materials industries | Mickey Alam Khan |
| Experian bolsters marketing business with hire.(Experian appoints Mark Parise as president of its marketing service) | Construction and materials industries | Mickey Alam Khan |
| Experian promotes the process.(Experian Marketing Services promotes its database management systems ) | Construction and materials industries | Mickey Alam Khan |
| Ferguson: reach African-Americans online.(Fay Fergusson, chief executive officer of Burrell Communications at Ad:tech-2006) | Construction and materials industries | Mickey Alam Khan |
| Frette has e-commerce covered.(on line retailing) | Construction and materials industries | Mickey Alam Khan |
| Frizzell: There's a time to pay for high page rank.(Laura Mete Frizzell, vice president of marketing at 360i LLC) | Construction and materials industries | Mickey Alam Khan |
| Gap's logo center fills hole in corporate apparel.(Gap Inc launches new online services program) | Construction and materials industries | Mickey Alam Khan |
| Gevalia pours first drop for the Hispanic market.(Gevila Kaffe launches direct mail advertising campaign ) | Construction and materials industries | Mickey Alam Khan |
| Grey Direct stays a force as G2D2.(Grey Direct Inc. enhances its website ) | Construction and materials industries | Mickey Alam Khan |
| Harte-Hanks buys Aberdeen Group. | Construction and materials industries | Mickey Alam Khan |
| Howard draft taps Laurence Boschetto as his successor.(Draft Inc appoints new chief executive officer) | Construction and materials industries | Mickey Alam Khan |
| Inter/Media officially debuts interactive unit.(Inter/Media Advertising) | Construction and materials industries | Mickey Alam Khan |
| Johnnie Walker takes strides online with AKQA.(advertising agreement) | Construction and materials industries | Mickey Alam Khan |
| Let your audience determine your media.(understanding consumer behavior)(Editorial) | Construction and materials industries | Mickey Alam Khan |
| Limited revamps process with customer in mind.(Apparel retailer Limited Brands Inc) | Construction and materials industries | Mickey Alam Khan |
| Mal Dunn nears launch of BTB, publisher databases.(Mal Dunn Associates Inc., business-to-business) | Construction and materials industries | Mickey Alam Khan |
| Messaging company buys e-mail firm Accucast.(Premiere Global Services Inc.) | Construction and materials industries | Mickey Alam Khan |
| Microsite brings doomsday to life.(The Weather Channel uses graphical technology) | Construction and materials industries | Mickey Alam Khan |
| Milkoholics campaign drinks up Diamond Echo.(Echo Awards) | Construction and materials industries | Mickey Alam Khan |
| Mobile club forms for teen readers.(Little, Brown launched mobile marketing campaign for teen girils) | Construction and materials industries | Mickey Alam Khan |
| Moog leaves Q Interactive, Wise becomes new CEO.(Matt Moog leaves and Matt Wise appointed as chief executive officer of Q Interactive ) | Construction and materials industries | Mickey Alam Khan |
| More than just that check.(Direct Marketing Association of Washington [DC]'s annual Bridge conference) | Construction and materials industries | Mickey Alam Khan |
| Mortgage banker taps Doner.(Doner gets contract from American Equity Mortgage) | Construction and materials industries | Mickey Alam Khan |
| O&M's Eicoff taps Powell to keep creative high.(Ogilvy & Mather Worldwide Inc. U.S.A. Div.) | Construction and materials industries | Mickey Alam Khan |
| Panelists raise questions about ask.com, MSN.(advertisers spending on search engines) | Construction and materials industries | Mickey Alam Khan |
| Potato spurs interest in broadband TV.(Warner Bros. and America Online Inc.) | Construction and materials industries | Mickey Alam Khan |
| Print ad program measures web push.(print advertising campaign by InfoUSA Inc. ) | Construction and materials industries | Mickey Alam Khan |
| Print journal eye tomorrow's news today. | Construction and materials industries | Mickey Alam Khan |
| Publicis to buy Digitas for $1.3B.(Publicis Groupe S.A.) | Construction and materials industries | Mickey Alam Khan |
| Relevancy is No.1 issue: Daniels.(David Daniels, JupiterResearch, New York)(Interview) | Construction and materials industries | Mickey Alam Khan |
| Report: internet, mail top-growing '07 ad channels. | Construction and materials industries | Mickey Alam Khan |
| RSS take root.(Burpee Company and Marriott International Inc. are effectively using new RSS online catalogs ) | Construction and materials industries | Mickey Alam Khan |
| Saatchi's Singapore Navy campaign captures top Caples.(Saatchi and Saatchi Singapore wins Annual John Caples International Awards ) | Construction and materials industries | Mickey Alam Khan |
| Sales tax rumblings.(sales tax regulations in America and marketing industry) | Construction and materials industries | Mickey Alam Khan |
| Shop.Org enters affiliate arena for holidays.(Shop.Org has launched holiday services ) | Construction and materials industries | Mickey Alam Khan |
| Signature Days gets name into CVS.(signaturedays.com, customer value store) | Construction and materials industries | Mickey Alam Khan |
| Startup builds podcast ad network.(marketing firm Podbridge ) | Construction and materials industries | Mickey Alam Khan |
| Survey predicts healthy m&a activity.(merger and acquisition in internet marketing segment ) | Construction and materials industries | Mickey Alam Khan |
| Testing keeps direct mail running as a circulation workhorse.(testing of new strategies in direct mail marketing ) | Construction and materials industries | Mickey Alam Khan |
| That was a good show.(Direct Marketing Association's conference)(Editorial) | Construction and materials industries | Mickey Alam Khan |
| The age of expression.(marketing, internet use) | Construction and materials industries | Mickey Alam Khan |
| The cry for ROI as channels multiply.(Return on Investment) | Construction and materials industries | Mickey Alam Khan |
| The Knot buys WeddingChannel.com.(Knot Inc. and WeddingChannel.com Inc.) | Construction and materials industries | Mickey Alam Khan |
| The Marketing Store opens Hispanic division.(The Marketing Bodega) | Construction and materials industries | Mickey Alam Khan |
| The Sullivan show.(Resignation of Danny Sullivan from Incisive Media)(Editorial) | Construction and materials industries | Mickey Alam Khan |
| Tribal DDB Chicago gets OfficeMax as e-mail AOR.(Tribal DDB promotional contract from OfficeMax) | Construction and materials industries | Mickey Alam Khan |
| Unit 7 wins two pharma accounts, ESPN mobile.(Omnicom Group's Unit 7 has won marketing contracts ) | Construction and materials industries | Mickey Alam Khan |
| Wal-Mart drops longtime agency Bernstein-Rein.(Wal-Mart Stores Inc. cancels contract with Bernstein-Rein Advertising Inc.) | Construction and materials industries | Mickey Alam Khan |
| WestWayne bulks up its DM, CRM muscles.(Alan Blount appointed for customer relationship marketing and direct marketing division) | Construction and materials industries | Mickey Alam Khan |
| WOMMA debuts blogger contact tips.(code of ethics designed by Word of Mouth Marketing Association ) | Construction and materials industries | Mickey Alam Khan |
| Wunderman NY buys Shaw.(Wunderman's New York acquires Shaw Marketing Group) | Construction and materials industries | Mickey Alam Khan |
| Wunderman promotes Sable to COO of global.(Wunderman Worldwide appoints David M. Sable as chief operating officer) | Construction and materials industries | Mickey Alam Khan |
| ZenithOptimidia goes multicultural.(Hispanic American market) | Construction and materials industries | Mickey Alam Khan |
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