Oracle shifts to selling on the Internet in Europe

Article Abstract:

Oracle Corp's European operation has shifted from telemarketing to online selling in marketing products worth less than $80,000. Part of the move was the change in the name of Oracle's European operation from Direct Marketing Group to Oracle Internet Sales Div that took effect in Jun 2000. The company's main reason for going online is that, unlike using telephones, the Web allows Oracle to demonstrate its products.

Software Publishers, Computer Software, Oracle Corp.

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It's pounds and euros only at Sharper Image's new UK, EU sites

Article Abstract:

The Sharper Image has introduced versions of sharperimage.com for shoppers in the UK and throughout the EU that accept payment only in pounds and euros, respectively. The sites offer an array of Sharper Image products with electronics designed to meet local electrical requirements. New products offered on European sites include a CD players for 160 pounds sterling on the UK site and 209.95 euroes on the EU site.

Other Electrical Equipment and Component Manufacturing, Electronics, 4Sharper Image

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ACTV, Claritas unveil targeted TV ads

Article Abstract:

ACTV joins Claritas Europe in offering software which allows television advertisers to target specific households.

United States, Cable Television Systems, Cable Networks, Television, Cable and other pay TV services, Market Research Services, Marketing Research and Public Opinion Polling, Commercial nonphysical research, Cable television broadcasting industry, Cable television, ACTV Inc., Claritas Europe, IATV

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