Magnetix pulls in sales with 1st effort

Article Abstract:

US Magnetix has successfully launched its first catalog. It has resulted in orders amounting to $550,000 from businesses and non-profits that are promoting their services and products via the catalog. The volume started amassing in Mar 2000 through Sep 2000. Its success has prompted US Magnetix to reprint more copies for distribution in winter. The catalog marketing effort is expected to raise the company's level of penetration into the marketing and communications arena.

Other Services Related to Advertising, Promotional Gift Services, US Magnetix

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As We Change Lives Up To Its Name

Article Abstract:

As We Change, a female-oriented catalog, will be divided into a 40-page catalog for existing customers and a 32-page catalog for potential customers. The circulation cut for the women's products catalog, which is owned by San Diego, Calif.-based Women First HealthCare Inc., resulted in savings of over $1.5 million.

All Other Publishers, Demographics, Catalogs & Directories, Miscellaneous publishing, Direct Marketing, Directories, Women First HealthCare Inc.

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Revamp gives birth to more traffic

Article Abstract:

Multichannel retailer Mothers Work Inc. has seen a 25 percent increase in visits to its Website since its relaunch.

New Electronic Marketing, Pennsylvania, Women's accessory & specialty stores, Women's Specialty Stores, Clothing Accessories Stores, Mothers Work Inc., MWRK

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