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Construction and materials industries

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Wilde opens direct response agency

Article Abstract:

W.A. Wilde Co, a direct marketing firm based in Massachusetts, has started a new company Wilde Direct, which will be a full-service direct response-advertising agency. A brief report is presented on the activities and clients of the new company.

Author: Khan, Mickey Alam
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
Advertising agencies, Organizational history, Massachusetts, Agencies, Organization formation, W.A. Wilde Co.

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Report: slow economy won't curb DM growth

Article Abstract:

Direct Marketing Association's forecast about increase in expenditure in direct marketing, despite slow growth in key areas of United States economy, is discussed.

Author: Campanelli, Melissa
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
United States, Forecasts, trends, outlooks, Economic aspects, Reports, Forecasts and trends, Market trend/market analysis, Growth, Direct Marketing Association, Company growth

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