DM News 1999 Carol Krol - Abstracts
| DM News 1999 Carol Krol | |||||
| Title | Subject | Authors | |||
|---|---|---|---|---|---|
| 1-800-Flowers adds gourmet food site. | Construction and materials industries | Carol Krol | |||
| A&E Networks tries a new look for fall catalog. | Construction and materials industries | Carol Krol | |||
| American Profile appeals to rural markets. | Construction and materials industries | Carol Krol | |||
| Banana Republic welcomes spring early with catalog. | Construction and materials industries | Carol Krol | |||
| Bass rolls out midlevel loyalty program. | Construction and materials industries | Carol Krol | |||
| Beauty products retailer tries catalogs. | Construction and materials industries | Carol Krol | |||
| Busy season just now blooming for Calyx & Corolla. | Construction and materials industries | Carol Krol | |||
| Campaign entices women to commit brand heresey. | Construction and materials industries | Carol Krol | |||
| Canadian magazine targets U.S. 20-somethings. | Construction and materials industries | Carol Krol | |||
| Cataloger goes for the jugular. | Construction and materials industries | Carol Krol | |||
| Catalogers pull out all the stops to help keep customers offline. | Construction and materials industries | Carol Krol | |||
| Cataloger tickled pink over flamingo mailer. | Construction and materials industries | Carol Krol | |||
| Custom publishing industry tops $1 billion. | Construction and materials industries | Carol Krol | |||
| Frequency Marketing debuts real-time marketing division. | Construction and materials industries | Carol Krol | |||
| Genesis Direct makes last attempt at salvation. | Construction and materials industries | Carol Krol | |||
| Glaxo taps TargetBase for CRM solution. | Construction and materials industries | Carol Krol | |||
| Greatfood.com moves offline, drops second catalog. | Construction and materials industries | Carol Krol | |||
| Hanover taps Wunderman for Internet lab. | Construction and materials industries | Carol Krol | |||
| Hanover targets customers with style sense. | Construction and materials industries | Carol Krol | |||
| HealthScreen campaign explains importance of early detection. | Construction and materials industries | Carol Krol | |||
| Hearst signs deal to boost circulation. | Construction and materials industries | Carol Krol | |||
| Ikea carves out space in publishing world. | Construction and materials industries | Carol Krol | |||
| Leo-MacManus direct units will stay separate. | Construction and materials industries | Carol Krol | |||
| Lighthouse has eyes wide open. | Construction and materials industries | Carol Krol | |||
| Macy's wraps up new gifts catalog. | Construction and materials industries | Carol Krol | |||
| Metris, HealthCare Credit.com debut co-branded credit card. | Construction and materials industries | Carol Krol | |||
| MicroMass develops program for AHA. | Construction and materials industries | Carol Krol | |||
| More Spam to love as catalog adds pages. | Construction and materials industries | Carol Krol | |||
| Nap time's over: new owner gears up for Biobottoms relaunch. | Construction and materials industries | Carol Krol | |||
| Online gift supplier re-wrapped in red. | Construction and materials industries | Carol Krol | |||
| On the twelfth day of Christmas, catalogers see little to cheer. | Construction and materials industries | Carol Krol | |||
| Reader's Digest buys stake in BrandDirect. | Construction and materials industries | Carol Krol | |||
| RTMS, Yankelovich announce data partnership. | Construction and materials industries | Carol Krol | |||
| Schering-Plough's direct mail effort builds relationship marketing. | Construction and materials industries | Carol Krol | |||
| SmithKline to launch virtual drugstore. | Construction and materials industries | Carol Krol | |||
| Starwood selects Lacek. | Construction and materials industries | Carol Krol | |||
| Stonewall Kitchen jam-packed with ideas. | Construction and materials industries | Carol Krol | |||
| Sundance targets upscale city dwellers. | Construction and materials industries | Carol Krol | |||
| Talbots ramps up its efforts for fall. | Construction and materials industries | Carol Krol | |||
| Two cities virtually added to travel roster. | Construction and materials industries | Carol Krol | |||
| West Coast investors buy Micro Warehouse. | Construction and materials industries | Carol Krol | |||
| Willis Stein buys $205M stake in protocol. | Construction and materials industries | Carol Krol | |||
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