DM News 2006 Christine Blank |
Title | Subject | Authors |
AAA bolsters tracking of members, relevance of e-mails.(American Automobile Association) | Construction and materials industries | Christine Blank |
Advertisers spent $5.75 billion on search in 2005.(Survey) | Construction and materials industries | Christine Blank |
Agencies wary of rewarding searches.(Yahoo and Microsoft Network L.L.C. express different opinion on loyalty programs ) | Construction and materials industries | Christine Blank |
AOL offers fails to halt nonprofits' Goodmail protest.(America Online Inc.'s offer rejected by non-profit organizations) | Construction and materials industries | Christine Blank |
AOL on CertifiedMail: No cost to consumer.(America Online Inc.) | Construction and materials industries | Christine Blank |
AOL takes questions from senders.(America Online has conducted a web based seminar for customers and service providers) | Construction and materials industries | Christine Blank |
Boston.com bolsters list, adds newsletters.(Boston Globe's official website Boston.com ) | Construction and materials industries | Christine Blank |
Brand searches find competitor sites.(Online searching efficiency ) | Construction and materials industries | Christine Blank |
British Airways outsource E-mail marketing.(Lexington based e-Dialog) | Construction and materials industries | Christine Blank |
Duncan Hines bakes online club.(Bakery product maker Duncan Himes creates online customer club) | Construction and materials industries | Christine Blank |
Eastwood calms complaints about site search.(Eastwood Company. reduces complaint rate by improving site search. ) | Construction and materials industries | Christine Blank |
EBay's e-commerce push continues with contextual ads for affiliates.(eBay has introduced new AdContext service) | Construction and materials industries | Christine Blank |
E-mailers cool down on Goodmail, lawmakers heat up.(Goodmail CertifiedEmail program) | Construction and materials industries | Christine Blank |
E-mail marketers: authentic now!(new marketing laws) | Construction and materials industries | Christine Blank |
E-mail marketing.(women's wear label Baby Phat's online sales) | Construction and materials industries | Christine Blank |
Eye clinic boots direct mail with print creative built on web.(Mann Eye Institute and Laser Center's new online advertisements ) | Construction and materials industries | Christine Blank |
Firm revamps E-mail in rebranding.(Freeman) | Construction and materials industries | Christine Blank |
Fluctuating algorithms, technology keep search markets spinning. | Construction and materials industries | Christine Blank, Chantal Tode |
Google $90M offers shines light on click fraud.(Google Inc offers settlement in Internet fraud case) | Construction and materials industries | Christine Blank |
Google adds radio ads, after print.(Google Inc acquires dMarc Networks Inc) | Construction and materials industries | Christine Blank |
Google analytics program draws top advertisers.(Google's new web enhancing tool 'Google Analytics') | Construction and materials industries | Christine Blank |
ICrossing adds executives, focuses on natural search.(iCrossing adds Don Scales and Richard Rosenblatt) | Construction and materials industries | Christine Blank |
Iron post debuts tool to check email, web reputations.(IronPort Systems launches email filtering tool) | Construction and materials industries | Christine Blank |
Lawmakers scrutinize CertifiedEmail.(Richard Gingras, Goodmail) | Construction and materials industries | Christine Blank |
Marketers ready to test certifiedEmail.(PetCo and KeyBank) | Construction and materials industries | Christine Blank |
Mazda's dynamic content drives dynamic rates.(Mazda Motor Manufacturing (USA) Corp. ) | Construction and materials industries | Christine Blank |
MotionBridge purchase gets Microsoft into mobile search.(search engine specilaized in mobile searching) | Construction and materials industries | Christine Blank |
MSN advertisers report high ROI, less traffic.(returns on investment) | Construction and materials industries | Christine Blank |
MSN learning ropes on contextual ads.(Microsoft Network L.L.C. plans new advertisement campaign ) | Construction and materials industries | Christine Blank |
NBC calls iVillage buy an advertiser win.(iVillage.com acquired by NBC Universal Inc.) | Construction and materials industries | Christine Blank |
Newsletters, alerts rev engine's image.(GlobalSpec) | Construction and materials industries | Christine Blank |
Online marketers get authentication education.(Email Authentication Summit) | Construction and materials industries | Christine Blank |
Online ring designing boosts traffic to store.(Borsheim Jewelry Company Inc.) | Construction and materials industries | Christine Blank |
PGA swings for highest show attendance.(Professional Golfer's Association launches advertisement campaign ) | Construction and materials industries | Christine Blank |
Pharmaceutical marketing shifts online.(survey of Outsell Inc. and Medical Broadcasting Co.)(Survey) | Construction and materials industries | Christine Blank |
Pontiac may ignite trend to 'Google' offline ads. | Construction and materials industries | Christine Blank |
Quris: e-mailers don't send what consumers want.(Survey) | Construction and materials industries | Christine Blank |
Sales are just ducky after Tour Company adds e-mail. | Construction and materials industries | Christine Blank |
Search helps sales soar for UK sites.(Freesmans.com and Kaleidoscope.co.uk increase enhance their online services) | Construction and materials industries | Christine Blank |
Segmentation has been very, very good for baseball express.(Baseball Express.com reported 400 percent increase in its online sales ) | Construction and materials industries | Christine Blank |
SEMPO, Fair Issac study click fraud.(Search Engine Marketing Professional Organization and Fair Issac Corp. ) | Construction and materials industries | Christine Blank |
Senders protest AOL e-mail changes.(America Online planning to discontinue Enhanced Whitelist service) | Construction and materials industries | Christine Blank |
Tulane e-mail spreads message it's back in session after Katrina.(Tulane University uses email campaign for dispursed students ) | Construction and materials industries | Christine Blank |
Two FTC actions affect e-mail marketing.(Federal Trade Commission, JumpStart Inc. and Optin Global ) | Construction and materials industries | Christine Blank |
Weather channel and Aruba Tourism team on mobile ads. | Construction and materials industries | Christine Blank |
What's behind AOL's about-face over Whitelist?(America Online Inc., Enhanced Whitelist, marketing program) | Construction and materials industries | Christine Blank |
Will ad auctions work offline?(Google's experimental advertising ) | Construction and materials industries | Christine Blank |
Yahoo front page gets personal.(enhanced Web page) | Construction and materials industries | Christine Blank |
Yahoo redesigns search ad system.(advertising) | Construction and materials industries | Christine Blank |
Yummi promotion sends girls online, to stores.(MGA Entertainment create interactive website) | Construction and materials industries | Christine Blank |
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