Marketing Magazine 2007 Matt Semansky |
Title | Subject | Authors |
Accountability, education, alliances.(marketing industry association leaders)(John Gustavson, Rupert Brendon, Ron Lund, Sylvain Morissette, Diane Brisebois and Kathryn Lagden) | Business, international | Danny Kucharsky, Paul-Mark Rendon, Matt Semansky, Rebecca Brendon |
Air Canada ads offer more freedom.(marketing campaign launched by Air Canada for its new services ) | Business, international | Matt Semansky |
Cohn & Wolfe buys Courtney Rainey.(Cohn and Wolfe has acquired Courtney Rainey Group ) | Business, international | Matt Semansky |
Future shop goes to Cossette .(Future Shop Ltd. awards contract to Cossette Communication Marketing) | Business, international | Matt Semansky |
Gatorade sweats out campaign.(Pepsi Cola Canada Ltd's new advertising campaign ) | Business, international | Matt Semansky |
Labatt brings Keith to the front.(Labatt Brewing Company Ltd.'s new television advertising campaign, Alexander Keith) | Business, international | Matt Semansky |
Music: rocking below the line.(Canadian rock bands)(Feist, Finger Eleven) | Business, international | Matt Semansky |
Pointed message.(CAMPAIGN TRAIL)(Toronto Rehab's advertisement) | Business, international | Matt Semansky |
The "me" years.(targeting the 18-34 year old consumers) | Business, international | Matt Semansky |
The new cheese in town.([BRITISH COLUMBIA])(Panago pizza chain expands into Ontario) | Business, international | Matt Semansky |
The people principle: cheques are admirable, but corporate philantrophy is best fueled by employee involvement. | Business, international | Matt Semansky |
To Bard or not to Bard? Stratford tries to strengthen its Shakespearean roots.(rebranding of Stratford Festival)(Karacters Design Group) | Business, international | Matt Semansky |
TRIEC gets help from new Partners.(Toronto Region Immigrant Employment Council partners with Partners and Edell) | Business, international | Matt Semansky |
Video consoles: it's world war wii.(Madden 2007, Super Mario Galaxy, Mass Effect) | Business, international | Matt Semansky |
Vista in CanWest and Rogers media.(Microsoft Corp. to promote new Vista on cable television services ) | Business, international | Matt Semansky |
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