New Videotex Service Debuts

Article Abstract:

Video Information Corp. has launched a new service called Videolog, a videotex service. Videolog is designed to reach engineers and purchasers in the electronics industry. The system will be instantly updated and eliminates the need for catalogs. The system will also include a directory of all manufacturers of electronic components, equipment, and services, and industry news. The marketing of Videolog is also discussed.

Purchasing, Electronics industry

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IBM Tries New Tactic with Ozalid

Article Abstract:

Ozalid Corp. is a manufacturer of engineering drawing and reproduction equipment. IBM has chosen Ozalid to market IBM's new 7361 Fastdraft automated drafting system. The new low cost drafting system will be sold through Ozalid's sales offices and distributors. The connection with IBM may alter Ozalid's strategy. The company sees itself becoming a distribution company.

Marketing, Distribution of goods, Distribution (Commerce)

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3M Computerizes PR Service

Article Abstract:

An electronic public relations service for journalists is 3M Company's unique introduction. Journalists can access the system through personal computers. The journalists can receive news releases, ask questions, and send back comments. The only cost is a toll call. Management hopes the service will bring favorable publicity to 3M and its products.

Computers, Digital computers, Corporations, Public opinion, Public relations

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