O'Dwyer's PR Services Report 2006 - Abstracts

O'Dwyer's PR Services Report 2006
TitleSubjectAuthors
Annual reports/design consultants.(2005 buyer's guide)(Buyers Guide)Business 
Associations/clubs/societies.(2005 buyer's guide)(Buyers Guide)Business 
Awards/programs.(2005 buyer's guide)(Buyers Guide)Business 
Beauty gets wired: how brands reach consumers via new media.BusinessNancy Lowman LaBadie
Beginning of the end for Sarbanes-Oxley.(Sarbanes-Oxley Act of 2002)(Editorial)Business 
Be wary of freelance 'solution'.(independent public relation firms and their maker share )BusinessGavin D. McElroy
Biotech's next 'big bang'.(public relations in biotechnology industry )BusinessHelene Ellison
B-M founder Harold Burson is 85.(Burson-Marsteller)(Biography)Business 
Books.(2005 buyer's guide)(Buyers Guide)Business 
Broadcast monitoring.(2005 buyer's guide)(Buyers Guide)Business 
Broadcast PR firms fight back in fake news battle.(public relations)BusinessMcCauley Kevin
Camera-ready releases/art.(2005 buyer's guide)(Buyers Guide)Business 
Caplan, M+R, Porter Novelli win first O'Dwyer Awards.BusinessKevin McCAuley
Catholics building PR push against Da Vinci film.Business 
Celebrities.(2005 buyer's guide)(Buyers Guide)Business 
Celebrities use 'gossip' as form of public relations.(panel discussion on the usage of gossip by celebrities)(Discussion)BusinessJon Ginherich
Clipping services.(2005 buyer's guide)(Buyers Guide)Business 
Confused and pressured press frustrates PR.Business 
Consider phantom stock.BusinessGavin McElroy
Conventions/conf- planners.(2005 buyer's guide)(Buyers Guide)Business 
Cooney/ Waters puts 'face' on influenza.(Cooney Waters Group has been awarded public relations contract by American Lung Association )BusinessKevin MaCauley
Copywriters.(2005 buyer's guide)(Buyers Guide)Business 
Corporate image consultants.(2005 buyer's guide)(Buyers Guide)Business 
CPA/consulting services.(2005 buyer's guide)(Communications and Public Affairs)(Buyers Guide)Business 
Crisis management services.(2005 buyer's guide)(Buyers Guide)Business 
Debt vs. equity considerations.BusinessRichard Goldsten
Directories.(2005 buyer's guide)(Buyers Guide)Business 
Directory publishers.(2005 buyer's guide)(Buyers Guide)Business 
Diversity needed in management.(Cheryl Procter-Rogers views)(Interview)Business 
Doing PA in the age of Abramoff.(public affairs, Jack Abramoff, political lobbyist)BusinessMike Hotra, Margaret Williams
Duke University turns to B-M for sex scandal help.(Burson-Marsteller)Business 
Editorial distribution.(2005 buyer's guide)(Buyers Guide)Business 
Editorial services.(2005 buyer's guide)(Buyers Guide)Business 
Education.(2005 buyer's guide)(Buyers Guide)Business 
Effective travel tips for PR pros.(public relations executives)BusinessGloria Bohan
Elec. newsfeeds/satellite services.(2005 buyer's guide)(Buyers Guide)Business 
Employment services.(2005 buyer's guide)(Buyers Guide)Business 
Entertainment editors offer tips for good relationships.(Entertainment Publicists Professional Society)Business 
Executive search.(2005 buyer's guide)(Buyers Guide)Business 
Fax services.(2005 buyer's guide)(Buyers Guide)Business 
FCC commends 'fake news' probe.(United States Federal Communications Commission)Business 
Firm laments PR/ad 'sweatshops' in biz pitch.(public relations)(MGH)Business 
Global warming: how PR pros must deal with the century's biggest issue.(public relations executives)BusinessE. Bruce Harrison
Graphic services.(2005 buyer's guide)(Buyers Guide)Business 
Highlights of the Tax Increase Prevention and Reconciliation Act.BusinessRichard L.Goldstein
H&K lands $4M Afghan PR contract.(United States Department of State offers 4million dollar contract to Hill and Knowlton Inc.)Business 
How to bullet-proof an satellite media tour.(managing satellite media tour)BusinessBob Thomas
Information distribution.(2005 buyer's guide)(Buyers Guide)Business 
Interactive/multimedia svcs.(2005 buyer's guide)(Buyers Guide)Business 
Internet services.(2005 buyer's guide)(Buyers Guide)Business 
Invasive transparency: keeps CEOs on edge.BusinessBruce E. Harrison
Mailing services.(2005 buyer's guide)(Buyers Guide)Business 
Makovsky reflects on agency's 25 years.(Ken Makovsky of Makovsky and Co.)(Interview)Business 
Management consultants.(2005 buyer's guide)(Buyers Guide)Business 
measurement and evaluation.(2005 buyer's guide)(Buyers Guide)Business 
Media lists.(2005 buyer's guide)(Buyers Guide)Business 
Media (speech) training.(2005 buyer's guide)(Buyers Guide)Business 
Newsletters.(2005 buyer's guide)(Buyers Guide)Business 
Newswires/press services.(2005 buyer's guide)(Buyers Guide)Business 
Newswires/press services.(2005 buyer's guide)(Buyers Guide)Business 
New twist on old concept triggers media coverage.(Lou Hammond & Associates and Great Wolf Resorts' indoor water park)BusinessLou Rena Hammond
Nielsen defines values, society role for PR.(public relations, former executive of Johnson & Johnson Bill Nielsen)Business 
NYT editorial endorses Splenda as alternative to aspartame.(New York Times)Business 
O'Dwyer's ranking of top beauty and fashion PR firms.(public relations)(Company rankings)Business 
O'Dwyer's rankings of top high-tech PR firms.(O'Dwyer PR Report)Business 
Oily logo and a lesson in disconnection.(dealing with image crisis)BusinessBruce Harrison
Online info/databases.(2005 buyer's guide)(Buyers Guide)Business 
Open, transparent indie firms flourish.(independent public relations firms )(Editorial)Business 
Paid placements are here to stay.(forecast for paid media placements segment )BusinessKevin Foley
People in PR.(public relations)Business 
Photo distribution.(2005 buyer's guide)(Buyers Guide)Business 
Photographers.(2005 buyer's guide)(Buyers Guide)Business 
Press release distribution.(2005 buyer's guide)(Buyers Guide)Business 
Profile of top independent PR firms.(public relations firms)(Directory)(Company overview)Business 
Profiles of beauty & fashion PR firms.(public relations)(Directory)Business 
Profiles of environmental PR & PA firms.(public relations, public affairs)(Industry overview)Business 
PR pros keep eye on exchange merger mania.(public relations, London Stock Exchange PLC acquired byThe Nasdaq Stock Market Inc.)BusinessAndrew Edson
PR puts Broward Center on world's stage.(Broward Center for the Performing Arts)BusinessSavannah Whaley
PRSA chapter presses for democracy.(Public Relations Society of America)BusinessJack OEDwyer
Public interest campaigns can prompt concern for environment.BusinessAric Caplan
Public relations networks.(2005 buyer's guide)(Buyers Guide)Business 
Public service announcements.(Buyers Guide)Business 
Radio.(Buyers Guide)Business 
Ranking of independent PR firms with major U.S. operations.(number of employees)(Directory)Business 
Ranking of independent PR firms with major U.S. operations. .(public relations firms,)(Table)(Company rankings)Business 
Ranking of PR firms by specialty.(public relations firms)(Table)(Company rankings)Business 
Rankings of PR firms by cities/regions.(public relations firms)(Table)(Company rankings)Business 
Rendon speaks of polarization, terror fighting.BusinessJeremy Pepper
Research (marketing research).(Buyers Guide)Business 
Satellite media tours.(Buyers Guide)Business 
Software products.(Buyers Guide)Business 
Speaker's service (talent).(Buyers Guide)Business 
Special events.(Buyers Guide)Business 
Strategic planning turbo charges high-tech PR.(public relations)BusinessDan Garza
Study newsrooms not labeling video newsreels.(repeating video news reels without proper labeling)Business 
Sweatshop rap could bite Apple Computer.BusinessKelvin McCauley
The ten commandements of MySpace advocacy.BusinessMarc Ruben
Toothpaste, t-shirts and tomato sauce - that's entertainment!BusinessMatt Glass
Travel news migrates to news, business pages.(travelers rise despite terrorism and natural calamities)BusinessLinda Kundell
Travel pros ply world of new media.(travel marketing)BusinessCathleen Johnson, Julie Freeman-Bradler
VNRs and B-rolls: what not to say.(presenting video news reels and alternative television footage B-roll )BusinessAllen Weiss
Weiner tells olanguage of mediao.(Richard Weiner writes book on public relation people)BusinessJack OEDwyer
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