Marketing Magazine 2008 - Abstracts

Marketing Magazine 2008
TitleSubjectAuthors
Big, dumb ideas.(The Closer)(Guest Column)(social edia advertising)(Column)Business, internationalJohn Farqhuar
Bill Durnan.(2008 Marketing Hall of Legends)(Enabler)Business, international 
Brewing battle.(Insight)(International)(Anheuser-Busch Companies Inc.)Business, internationalJeremy Mullman
Creative eye.(tv ad reviews)(The Gazette, Victoria Times Colonist, Workopolis and Loto-Quebex 6/49)Business, internationalChristina Yu
Defining an era.(The Marketing Century: 1908-1920)(impacts of J.J. Gibbons and J.J. Gibbons Ltd. on Canadian advertising)Business, internationalRussell Johnston
Ed Marra.(2008 Marketing Hall of Legends)(Builder)Business, international 
Following the boom.(The Marketing Century)(advertising industry and launch of 'Marketing' magazine)Business, internationalRussell Johnston
Frank's folly.(Insight)(Frank D'Angelo of Steelback Brewery)Business, internationalPaul Brent
Green means go.(environmentally friendly cars)(Cover story)Business, internationalPaul Ferriss
Innovating to the core.([Insight])(Marketer Q&A)(product innovation)(Interview)Business, internationalRebecca Harris
Isadore Sharp.(2008 Marketing Hall of Legends)(Visionary)Business, international 
King of all media.(The Marketing Century: Canadian Television)Business, internationalChris Powell
Last call.(Insight)(closing of Downtown Partners)Business, internationalJeremy Lloyd
Money and mad men.(The Marketing Century: Canadian Television)Business, internationalMichelle Warren
Movie mogul.(Salah Bachir of Cineplex Media)Business, internationalChris Daniels
MTV's comeback year?(Insight)(International)Business, internationalAndrew Hampp
Murray Koffler.(2008 Marketing Hall of Legends)(Visionary)Business, international 
On the radar.([Playing Field])(DDB Canada retains Canadian Tourism Commission contract)Business, internationalJeromy Lloyd
Peter Elwood.(2008 Marketing Hall of Legends)(Builder)Business, international 
Peter Zarry.(2008 Marketing Hall of Legends)(mentor)Business, international 
Podcasting: not dead after all.(Insight [International])(podcasts grab attention fromaudiences and marketers)Business, internationalAndrew Hampp
Stay tuned ... please!Business, internationalJeromy Lloyd
The age of television.(The Marketing Century: Canadian Television)Business, internationalChris Powell
The new broadcasters.(online video sites)Business, internationalChris Daniels
The original pitchman.(The Marketing Century: Canadian Television)(Murray Westgate)Business, internationalMatt Semansky
The tenacious world of TV.(The Closer)(Guest Column)(influence and reach of television)Business, internationalDave Scapillati
Tobacco's next road.(Insight)(Marketer)(future of the tobacco industry)Business, internationalMatt Semansky
Tony Chapman.(2008 Marketing Hall of Legends)(Enabler)(Capital C)Business, international 
'Truth,' well sold.(The Marketing Century: 1908-1920)(truth in advertising)(Decade overview)Business, internationalRob Gerlsbeck
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