| Telemarketing 1984 |
| Title | Subject | Authors |
| A Layperson's Primer on the Cellular Telephone Industry. | Business | Nielsen, M.J. |
| A Master at Closing: The Star Telerep. | Business | Dicker, B. |
| An Overlooked Management Basic: Dealing with Unproductive Employees. | Business | Finkel, S.M. |
| Are You Ready To Purchase Office Automation? | Business | Laird, R.F.III. |
| Bells, Books and Sales Awards Create Extraordinary Performance. | Business | Rogers, C. |
| Call Accounting for Financial Services: A Good Investment. | Business | McHale, D. |
| Cellular Mobile Communications and Its Impact on Metro Areas. | Business | Quigley, P.J. |
| Computer Based Message Systems for the Telemarketing Manager. | Business | Lamberti, A.R., Iannelli, S. |
| Cutting Telecommunications Costs with Private Line Service. | Business | Shaughnessy, K. |
| Dealing with Rejection: Your Telemarketers' #1 Hazard. | Business | Gardenswartz, L., Rowe, A. |
| Digital Switching: The Key to the Wired World. | Business | Scott, R. |
| Does Telemarketing Really Work? | Business | Coale, J.G. |
| Examining Resellers of Long-Distance Services: How They Work. | Business | Kennedy, J.R. |
| Facsimile & Telemarketing: A Team of Communication Resources. | Business | Gilbert, N. |
| From Hierglyphics to Today's Communications Satellites. | Business | Cosse, J.C. |
| Heart Transplants, Airplanes, Baseball, Apple Pie and Telemarketing. | Business | Reynolds, E. |
| How Automation Turned a Telemarketing Service Bureau into a $10 Million Organization. | Business | Dunlop, M. |
| How to Acquire Telemarketing Sales Leads...and Put Them to Work. | Business | Doyle, J. Jr. |
| How to Analyze & Control Telephone Costs for Maximum Profitability. | Business | |
| How to Conduct Product Research for Script Development. | Business | Lowe, L.S., Thomas, S.M., Lowe, D.R. |
| How to Enhance Inbound Telemarketing with Telephone Switching Systems. | Business | Steinhoff, S.B. |
| How to Excel Using Telemarketing. | Business | Mitterling, K. |
| How to Recruit and Select Quality Telemarketers. | Business | Larson, M. |
| How to Tally TSR Talent. | Business | Larson, M.J. |
| Integrating Voice & Data for the Small Company. | Business | |
| Is Your Message Really Getting Through? An Investigation of Transmission Service Quality. | Business | Whalen, R. |
| Key Features of Key-PBX Systems. | Business | |
| Lead Qualification: The Proven Path to Reducing Sales Costs While Improving Results. | Business | DePrizio, T.A., Schaeffer, K. |
| List Selection for Greater Market Penetration. | Business | Krauser, D. |
| Microwave Radio: A New Alternative in Data-Voice Communications. | Business | Morrison, L. |
| Microwave Telecommunications in Focus. | Business | Maguire, T.H.Jr. |
| New Opportunities for Satellite Communications. | Business | Nichols, G. |
| Offensive and Defensive Marketing Strategies. | Business | |
| Outbound Telemarketing Strategies: For Selling Small Business and Telecommunications Systems. | Business | Burns, M.R. |
| People: Still a Critical Factor in Your Telemarketing Set-Up. | Business | Galer, S.M., Myers, L. |
| Private Line Service: An Answer to the Multiple-Choice Network Test. | Business | Pioli, W.W. |
| Programmable Hands Free Intercom - The Missing Link in Office Telecommunications. | Business | Pettee, J.L. |
| Public Access Video Conferencing and the Small Business. | Business | Lamberti, A.R., Fridman, E. |
| Putting an End to the Telefraud. | Business | Schwartz, L., Sax, P. |
| Putting Today's Computer Software to Work. | Business | Munson, R. |
| Selecting the Data Network That's Right for You. | Business | Young, R. |
| Sparking Imaginations: Teleconferencing's Varied Applications. | Business | Braden, K. |
| State of the Art Telephone Systems: The End Users Guide to What's New, Unique and Exciting. | Business | |
| Strategic Motivation and Incentives for Professional Telemarketing. | Business | Kestler, G.A. |
| Successful Motivators for Direct Marketers. | Business | Titterington, R.Y. |
| Telecommunications Equipment Sales: A Revolution in Progress. | Business | |
| Telecommunications... Revolutions Everywhere; To Survive, Emphasize Marketing and End-User Education. | Business | Tehrani, N. |
| Telecomputer Misuse Could Destroy Our Industry. | Business | Tehrani, N. |
| Teleconferencing for the Small and Medium-Sized Company. | Business | Keen, C.E. |
| Telemarketing in the Insurance Industry. | Business | Kester, D. |
| Telemarketing Sans Scripts. | Business | Schloss, I. |
| Telemarketing Scripting: How to Use It Effectively. | Business | Bencin, R.L. |
| Telemarketing Testing with an Outside Agency. | Business | Miller, D.M. |
| Telemarketing: The Key Element of the Direct Marketing Matrix. | Business | Blank, E. |
| Telephone Call Accounting: Management Tool for the '80s. | Business | Kaiser, J. |
| Ten Situations to Avoid as You Convert from Manual to Computerized Telemarketing. | Business | Walther, G. |
| Testing: The Edge That Makes Telemarketing a Science, as Well as an Art. | Business | McBrearty, B.R. |
| The Bank That Banked on Telemarketing. | Business | Robinson, W.D. |
| The Basic Components of Network Planning and Development. | Business | Hughes, D.R. |
| The Biggest and Most Repetitive Mistakes Telemarketers Make. | Business | Bencin, R.L. |
| The Communications Manager's Guide to Determining a Network Approach. | Business | Chiras, R.P. |
| The Complete Compensation Update for the Telemarketing Industry. | Business | |
| The Ergonomic Solution to the VDT Syndrome. | Business | Ganus, S.S. |
| The Expanded Role of the Telephone Headset. | Business | Pepper, A. |
| The History and Emergence of Long-Distance Resellers. | Business | Richer, M.P. |
| The Incentive Point System: An Objective Approach to Increased Prductivity. | Business | Jensen, T.N. |
| The Manager's Guide to Automating the Outbound Phone Room. | Business | Taylor, L.S. |
| The Metamorphosis of the Telex Industry. | Business | Cuccaro, L.M. |
| The Potential for Telemarketing and Telecommunications in the Far East. | Business | Deprizio, T.A., Shaeffer, K. |
| The Potential of Nationwide Alpha-Numeric Display Paging. | Business | McCann, C.M. |
| The Road from Order-Takers to Telemarketers. | Business | |
| The Soaring Success of Telemarketing for Aircraft Prospects. | Business | Snoeyenbos, T. |
| The Telemarketing Roundup of Headset Suppliers: A Telemarketing Exclusive Survey. | Business | |
| The Telemarketing Trainer's Topic Outline. | Business | Smyth, S. |
| The Transition from Field Sales to Telemarketing: Avoiding the Pitfalls. | Business | McCarthy, T.M. |
| The World of Teleconferencing - Where Do You Fit In? | Business | Keper, R. |
| Twenty Shortcuts to Success in Telemarketing. | Business | Billue, S. |
| Video and Telemarketing: A Powerful New Partnership. | Business | Lindell, J.T. |
| Viewing Digital Communications from the User's Perspective. | Business | Maloff, J.H. |
| When Not to Use Telemarketing. | Business | |
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