Food & Beverage Marketing - Abstracts
| Food & Beverage Marketing | |||||
| Title | Subject | Authors | |||
|---|---|---|---|---|---|
| A tough boss. | Food and beverage industries | Hartnett, Michael | |||
| Brewing up a potent brand. | Food and beverage industries | Seideman, Tony | |||
| Butch and Dirty Harry? | Food and beverage industries | ||||
| Coffee craze. | Food and beverage industries | ||||
| Creating lasting images. | Food and beverage industries | ||||
| Fermenting revolucion. | Food and beverage industries | ||||
| Fortifying body & soul. | Food and beverage industries | Feig, Barry | |||
| Gourmet solutions. | Food and beverage industries | ||||
| Healthy concoction. | Food and beverage industries | ||||
| Hitting new notes. | Food and beverage industries | ||||
| Miller time travel. | Food and beverage industries | ||||
| Odwalla comes clean. | Food and beverage industries | Seideman, Tony | |||
| Packaged to travel. | Food and beverage industries | ||||
| Painted ladies. | Food and beverage industries | ||||
| Rumblings. | Food and beverage industries | ||||
| Selling kids. | Food and beverage industries | Freeman, Laurie | |||
| Serious surfing, many leading brands are using interactive features on their web sites to cultivate closer connections with their consumers. | Food and beverage industries | ||||
| Size does matter! | Food and beverage industries | ||||
| Sublime sandwiches. | Food and beverage industries | ||||
| Surfing for coupons. | Food and beverage industries | ||||
| Sweetening the deal. | Food and beverage industries | ||||
| Sweet struggles. | Food and beverage industries | Brookman, Faye | |||
| Tasty treats for Kitty. | Food and beverage industries | ||||
| Thank heaven. | Food and beverage industries | ||||
| The big sell; The potential sales bonanza presented by consumer demand for meal solutions is producing a series of multi-faceted programs between brand marketers and their retail partners. | Food and beverage industries | Brookman, Faye | |||
| The cable connection. | Food and beverage industries | Freeman, Laurie | |||
| The c-store challenge. | Food and beverage industries | Brookman, Faye | |||
| The loyalty equation. | Food and beverage industries | Tomei, Robert | |||
| The non-cola truce, Sprite and Mountain Dew are racking up double digit-growth with different but equally successful appeals to teens. | Food and beverage industries | Corey, Matt | |||
| The Snapple Lady. | Food and beverage industries | Woods, Bob | |||
| The Wow! surprise. | Food and beverage industries | Hartnett, Michael | |||
| Trumpeting tea. | Food and beverage industries | ||||
| Tuna tales. | Food and beverage industries | Brookman, Faye | |||
| Unstoppable smoothies. | Food and beverage industries | ||||
| Virgin rescue? | Food and beverage industries | ||||
| Water recipe. | Food and beverage industries | ||||
| Water, water everywhere. | Food and beverage industries | ||||
| What's old is new. | Food and beverage industries | ||||
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