IDEAS 1999 |
Title | Subject | Authors |
A banner idea. | Business | Ann Wesley |
A community with a vision. | Business | Jerry McCartan |
Advertising campaign increases brand image awareness scores. | Business | |
All-star marketing effort. | Business | Linda Sease |
A moving promotion. | Business | Alexieff, Mike; Carpenter, Kent |
An alliance of the most profitable kind. | Business | Rae, Richard T.; Stultz, Thomas J. |
An alliance of the most profitable kind. | Business | Rae, Richard T.; Stultz, Thomas J. |
A spec ad how-to. | Business | Chuck Nau |
As simple as ABC? | Business | Ronald R. Redfern |
Auto advertising 101. | Business | Kassi Bunchtinec |
A virtual experience. | Business | Salinas, Connie Lenz; Kilday, Bill |
Beeld goes high tech. | Business | Eidleweiss Ventor |
Beeld goes high tech. | Business | Eidleweiss Ventor |
Boston begins early Sunday edition to boost circulation. | Business | |
Brabant Pers. | Business | |
Brabant Pers. | Business | |
Branding campaign: phase II. | Business | Timothy Saunders |
Buses, billboards create message using dog as consistent theme. | Business | |
Campaign fight neighbours, plays on sense of identity. | Business | |
Campaign promotes quality using photos, knowledge. | Business | |
Campaign targets North Bay, attracts 60 new advertisers. | Business | |
'Can't Let Go' campaign helps increase Best Buy packages. | Business | |
Chicago newspapers team with retail chain for breast cancer. | Business | |
Classifieds new look. | Business | Oscar O. Colominas |
Classifieds: what the loss means to us. | Business | Jeff von Kaenel |
Class is in session. | Business | Earl P. Rush |
Clever branding campaign uses celebrities in postcards. | Business | |
Community initiative impacts elderly, loyal customers. | Business | |
Contest draws readers to section, entries fill bed of truck. | Business | |
Could database marketing have saved the whaling industry. | Business | Shaun O'L. Higgins |
Customer centre pays off. | Business | Marco Vintimilla |
Dagens Nyheter. | Business | |
Dagens Nyheter. | Business | |
El correo's new agenda. | Business | Luis Andreu |
Environmental NIE campaign emphasises Recycles Week. | Business | |
Event connects businesses with interactive health environment. | Business | |
Even the web has its rules. | Business | Alice Neff Lucan |
"Expect The World" campaign brands Times nationwide. | Business | |
Extra edition draws public. | Business | Inman, Laura; Moscowitz, Leigh |
Feel the technology. | Business | Connie Lenz Salinas |
Fictionalising the millennium. | Business | Charlie Huisking |
Getting too free? | Business | Frederickson, Joel; Perona, Robert |
Give them less? | Business | Eivind Thomsen |
Glossy special section celebrates newspaper's 150th anniversary. | Business | |
Historic bill hooks clients to look at direct mail piece. | Business | |
Home run for Kansas City. | Business | Valerie Freeman |
INMA: something different. | Business | Fritz Lahnstein |
Is database marketing in trouble? | Business | Graham Mead |
Is database marketing in trouble. | Business | Graham Mead |
Learn to say "thank you". | Business | Jenny Gibson |
Living With Panache magazine targets upscale homeowners. | Business | |
Local press, local targets. | Business | Bob Wittenbach |
Net commerce comes of age. | Business | David Carlson |
Net commerce comes of age. | Business | David Carlson |
New market, new journal. | Business | Stephen Brennen |
Newspapers respond to Colorado shooting. | Business | Tracy Ulmer |
Newspapers throw hats in virtual ring. | Business | Dawn McMullan |
New York Today web site is big hit for locals, tourists. | Business | |
NIE promotion targets local business community with ad. | Business | |
NIE unites community. | Business | Jennifer O'Reilly |
NRC Handelsblad. | Business | |
NRC Handelsblad. | Business | |
Only Sunday edition in county completes newspaper's package. | Business | |
Organised brochures keeps track of all classified options. | Business | |
Partnership with service puts newspaper in good position. | Business | |
Pressing times for U.K. newspapers. | Business | John Howard |
Print, online create the giant circle. | Business | Peter M. Zollman |
Proactive research : our bottom line? | Business | Van Lier, Frans; De Jongh, Hans; Pepermoolen, Lex; McMullan, Dawn |
Profile ads introduce staff, create bond with readers. | Business | |
Promotion reaches children, backed by local presentations. | Business | |
Property Assessment Guide is new product for community. | Business | |
Put a halt to price competition. | Business | Robert B. Tucker |
Relaunch newspaper coincides with positive new research. | Business | |
Series of ads help promote both sides of real estate. | Business | |
Staff uses humour to promote weekly employment section. | Business | |
Sunday issue brings together two communities each week. | Business | |
Sunday Times' brighter future. | Business | Peter Clark |
Sun-Sentinel. | Business | |
Sun-Sentinel. | Business | |
Taking it to the children. | Business | |
Targeted ad revenue campaign increases ad lineage, feedback. | Business | |
Targeted image campaign uses competition, research in ads. | Business | |
Teens take on newspapers. | Business | Liz Manigan |
Teen talk for teens only. | Business | Robin Lorenzen |
The battle for advertising. | Business | Hans-Dieter Gartner |
The business of credibility. | Business | Christine D. Urban |
The Dallas Morning News. | Business | |
The Dallas Morning News. | Business | |
The future of free. | Business | Christian Nienhaus |
The immutable images of newspapers. | Business | Earl J. Wilkinson |
The insanity of telemarketing. | Business | Ed Baron |
The need for research at newspapers. | Business | Bob Oney |
The newspaper's proper role in the community. | Business | Jim Chisholm |
The power of print. | Business | Kimball, John; Bottcher, Gunther |
The Standaard Group. | Business | |
The Standaard Group. | Business | |
The Tampa Tribune. | Business | |
The Tampa Tribune. | Business | |
Thursday entertainment guide grows young reader group. | Business | |
Turnstiles turn heads. | Business | Marie Ethen |
Volunteer garden raising raises spirts at shelter. | Business | |
Well-designed brochure tells everything you want to know. | Business | |
Well-organized campaign prove's DNA's advertising strength. | Business | |
What L.A. means to us. | Business | Scott Stines |
Y2K: are you ready? | Business | Fred Kardon |
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