| IDEAS 1999 |
| Title | Subject | Authors |
|---|
| A banner idea. | Business | Ann Wesley |
| A community with a vision. | Business | Jerry McCartan |
| Advertising campaign increases brand image awareness scores. | Business | |
| All-star marketing effort. | Business | Linda Sease |
| A moving promotion. | Business | Alexieff, Mike; Carpenter, Kent |
| An alliance of the most profitable kind. | Business | Rae, Richard T.; Stultz, Thomas J. |
| An alliance of the most profitable kind. | Business | Rae, Richard T.; Stultz, Thomas J. |
| A spec ad how-to. | Business | Chuck Nau |
| As simple as ABC? | Business | Ronald R. Redfern |
| Auto advertising 101. | Business | Kassi Bunchtinec |
| A virtual experience. | Business | Salinas, Connie Lenz; Kilday, Bill |
| Beeld goes high tech. | Business | Eidleweiss Ventor |
| Beeld goes high tech. | Business | Eidleweiss Ventor |
| Boston begins early Sunday edition to boost circulation. | Business | |
| Brabant Pers. | Business | |
| Brabant Pers. | Business | |
| Branding campaign: phase II. | Business | Timothy Saunders |
| Buses, billboards create message using dog as consistent theme. | Business | |
| Campaign fight neighbours, plays on sense of identity. | Business | |
| Campaign promotes quality using photos, knowledge. | Business | |
| Campaign targets North Bay, attracts 60 new advertisers. | Business | |
| 'Can't Let Go' campaign helps increase Best Buy packages. | Business | |
| Chicago newspapers team with retail chain for breast cancer. | Business | |
| Classifieds new look. | Business | Oscar O. Colominas |
| Classifieds: what the loss means to us. | Business | Jeff von Kaenel |
| Class is in session. | Business | Earl P. Rush |
| Clever branding campaign uses celebrities in postcards. | Business | |
| Community initiative impacts elderly, loyal customers. | Business | |
| Contest draws readers to section, entries fill bed of truck. | Business | |
| Could database marketing have saved the whaling industry. | Business | Shaun O'L. Higgins |
| Customer centre pays off. | Business | Marco Vintimilla |
| Dagens Nyheter. | Business | |
| Dagens Nyheter. | Business | |
| El correo's new agenda. | Business | Luis Andreu |
| Environmental NIE campaign emphasises Recycles Week. | Business | |
| Event connects businesses with interactive health environment. | Business | |
| Even the web has its rules. | Business | Alice Neff Lucan |
| "Expect The World" campaign brands Times nationwide. | Business | |
| Extra edition draws public. | Business | Inman, Laura; Moscowitz, Leigh |
| Feel the technology. | Business | Connie Lenz Salinas |
| Fictionalising the millennium. | Business | Charlie Huisking |
| Getting too free? | Business | Frederickson, Joel; Perona, Robert |
| Give them less? | Business | Eivind Thomsen |
| Glossy special section celebrates newspaper's 150th anniversary. | Business | |
| Historic bill hooks clients to look at direct mail piece. | Business | |
| Home run for Kansas City. | Business | Valerie Freeman |
| INMA: something different. | Business | Fritz Lahnstein |
| Is database marketing in trouble. | Business | Graham Mead |
| Is database marketing in trouble? | Business | Graham Mead |
| Learn to say "thank you". | Business | Jenny Gibson |
| Living With Panache magazine targets upscale homeowners. | Business | |
| Local press, local targets. | Business | Bob Wittenbach |
| Net commerce comes of age. | Business | David Carlson |
| Net commerce comes of age. | Business | David Carlson |
| New market, new journal. | Business | Stephen Brennen |
| Newspapers respond to Colorado shooting. | Business | Tracy Ulmer |
| Newspapers throw hats in virtual ring. | Business | Dawn McMullan |
| New York Today web site is big hit for locals, tourists. | Business | |
| NIE promotion targets local business community with ad. | Business | |
| NIE unites community. | Business | Jennifer O'Reilly |
| NRC Handelsblad. | Business | |
| NRC Handelsblad. | Business | |
| Only Sunday edition in county completes newspaper's package. | Business | |
| Organised brochures keeps track of all classified options. | Business | |
| Partnership with service puts newspaper in good position. | Business | |
| Pressing times for U.K. newspapers. | Business | John Howard |
| Print, online create the giant circle. | Business | Peter M. Zollman |
| Proactive research : our bottom line? | Business | Van Lier, Frans; De Jongh, Hans; Pepermoolen, Lex; McMullan, Dawn |
| Profile ads introduce staff, create bond with readers. | Business | |
| Promotion reaches children, backed by local presentations. | Business | |
| Property Assessment Guide is new product for community. | Business | |
| Put a halt to price competition. | Business | Robert B. Tucker |
| Relaunch newspaper coincides with positive new research. | Business | |
| Series of ads help promote both sides of real estate. | Business | |
| Staff uses humour to promote weekly employment section. | Business | |
| Sunday issue brings together two communities each week. | Business | |
| Sunday Times' brighter future. | Business | Peter Clark |
| Sun-Sentinel. | Business | |
| Sun-Sentinel. | Business | |
| Taking it to the children. | Business | |
| Targeted ad revenue campaign increases ad lineage, feedback. | Business | |
| Targeted image campaign uses competition, research in ads. | Business | |
| Teens take on newspapers. | Business | Liz Manigan |
| Teen talk for teens only. | Business | Robin Lorenzen |
| The battle for advertising. | Business | Hans-Dieter Gartner |
| The business of credibility. | Business | Christine D. Urban |
| The Dallas Morning News. | Business | |
| The Dallas Morning News. | Business | |
| The future of free. | Business | Christian Nienhaus |
| The immutable images of newspapers. | Business | Earl J. Wilkinson |
| The insanity of telemarketing. | Business | Ed Baron |
| The need for research at newspapers. | Business | Bob Oney |
| The newspaper's proper role in the community. | Business | Jim Chisholm |
| The power of print. | Business | Kimball, John; Bottcher, Gunther |
| The Standaard Group. | Business | |
| The Standaard Group. | Business | |
| The Tampa Tribune. | Business | |
| The Tampa Tribune. | Business | |
| Thursday entertainment guide grows young reader group. | Business | |
| Turnstiles turn heads. | Business | Marie Ethen |
| Volunteer garden raising raises spirts at shelter. | Business | |
| Well-designed brochure tells everything you want to know. | Business | |
| Well-organized campaign prove's DNA's advertising strength. | Business | |
| What L.A. means to us. | Business | Scott Stines |
| Y2K: are you ready? | Business | Fred Kardon |
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