| O'Dwyer's PR Services Report 1998 |
| Title | Subject | Authors |
|---|
| A-B deflects critics via public service pieces. | Business | |
| Advertising clashes with PR for control of 'Net. | Business | |
| Avalanche PR moves to bury competition. | Business | |
| Bankers wrecked Wall St. research, says Jenrette. | Business | |
| BBK. | Business | |
| Beauty clients adopt causes to create 'bond' with consumers. | Business | |
| Big Labor rips Nike at Big PR's annual outing. | Business | |
| B-M moves from 'executional delivery.' | Business | |
| Bottled water market (despite PR hits) gushes. | Business | |
| BSMG Medical & Health Communications. | Business | |
| Carter Ryley Thomas. | Business | |
| Chamberlain Communications Group. | Business | |
| Chrysler, an all-American icon, takes flak for D-B's Nazi role. | Business | |
| Denny's, via restructure and PR, becomes model of diversity. | Business | |
| Dont' allow web messages to get lost in PR cyberspace. | Business | |
| Dragonette. | Business | |
| Emergency morning after kit proves big hit with media. | Business | |
| Europe, following U.S., set to open up Rx PR market. | Business | |
| Fleishman-Hillard. | Business | |
| Florida shines light on tobacco PR firms. | Business | |
| Golin/Harris Communs. | Business | |
| H-P, high-tech wonder, rapped for poor financial PR. | Business | |
| iMac 'buzz' sparks Apple Computer's comeback. | Business | |
| Interscience. | Business | |
| Johnnie Johnson files $2.2M bankruptcy. | Business | |
| Kmart positions as official Rx stop for U.S. travellers. | Business | |
| Kovak-Likly Communications. | Business | |
| Lane Bryant pitches hip image for full figures. | Business | |
| Lauren wraps himself in American flag. | Business | |
| Lobsenzstevens. | Business | |
| Manning, Selvage & Lee. | Business | |
| Marina Maher Communs. | Business | |
| MBL swings for PR grand slam overseas. | Business | |
| M Booth & Assocs. | Business | |
| MSI Strategic Communs. | Business | |
| 'Net travel biz surges to $2.1B, offering big PR 'hits'. | Business | |
| Newspapers, via special sections, expand high-tech news coverage. | Business | |
| Nichol & Company. | Business | |
| Nuclear industry seeks to activate 'silent' supporters. | Business | |
| Oxford Health draws 'line in the sand.' | Business | |
| Patrice Tanaka & Co. | Business | |
| P&G's Max Factor unit uses PR to promote Hollywood heritage. | Business | |
| Porter Novelli. | Business | |
| PR helps companies reach out to disabled. | Business | |
| ProBio uses video to promote cloning breakthrough. | Business | |
| Prospect Assocs. | Business | |
| PR promotes 'escape' from PMS. | Business | |
| Publicis Dialog PR. | Business | |
| Rowland-Wang Healthcare. | Business | |
| Sawchuck, Brown Assocs. | Business | |
| Stanton Crenshaw Communications. | Business | |
| Swiss slice RF; PR firm sees misunderstanding. | Business | |
| Telem Worldwide. | Business | |
| (Very) private DC lobbying and PA firm is going public. | Business | |
| Virginia's high-tech chip dreams take PR hit. | Business | |
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