DM News 1998 Mark McLaughlin - Abstracts
| DM News 1998 Mark McLaughlin | |||||
| Title | Subject | Authors | |||
|---|---|---|---|---|---|
| ABI to change name; second top exec leaves. | Construction and materials industries | Mark McLaughlin | |||
| Acxiom debuts health unit at Fall show. | Construction and materials industries | Mark McLaughlin | |||
| Acxiom to buy rival May & Speh. | Construction and materials industries | Mark McLaughlin | |||
| Acxiom unveils new data products. | Construction and materials industries | Mark McLaughlin | |||
| Advo targeting system appeals to grocers, adds, Publix as client. | Construction and materials industries | Mark McLaughlin | |||
| ALC and Dunhill mark milestones. | Construction and materials industries | Mark McLaughlin | |||
| Alliance unveils new 'flavor' of compiled business, consumer data. | Construction and materials industries | Mark McLaughlin | |||
| Another top exec leaves InfoUSA. | Construction and materials industries | Mark McLaughlin | |||
| Boys of summer a catalog hit. | Construction and materials industries | Mark McLaughlin | |||
| Campaign targets potential investors. | Construction and materials industries | Mark McLaughlin | |||
| Candito wins back CMP file. | Construction and materials industries | Mark McLaughlin | |||
| Cendant finishes audits, announces deals. | Construction and materials industries | Mark McLaughlin | |||
| Cendant troubles worse than expected. | Construction and materials industries | Mark McLaughlin | |||
| Chase building data warehouse. | Construction and materials industries | Mark McLaughlin | |||
| Coke reaches teens with branded video game. | Construction and materials industries | Mark McLaughlin | |||
| Companies sail in with 'Titanic' blitz. | Construction and materials industries | Mark McLaughlin | |||
| Company launches its pet project. | Construction and materials industries | Mark McLaughlin | |||
| Co-ops create new business data source. | Construction and materials industries | Mark McLaughlin | |||
| Cox Direct cooks up mailing guide. | Construction and materials industries | Mark McLaughlin | |||
| Cox revamps Carol Wright program. | Construction and materials industries | Mark McLaughlin | |||
| Cross-selling helps Big Flower grow. | Construction and materials industries | Mark Mclaughlin | |||
| Dell in tie as top PC seller, report says. | Construction and materials industries | Mark McLaughlin | |||
| Direct Media lays off 30 employees. | Construction and materials industries | Mark McLaughlin | |||
| DM helps health start-up compete. | Construction and materials industries | Mark McLaughlin | |||
| E-mail cartoons deliver for less. | Construction and materials industries | Mark McLaughlin | |||
| Firm buys back DIMAC, merges it with AmeriComm. | Construction and materials industries | Mark McLaughlin | |||
| FTC rules credit data off-limits for list rental. | Construction and materials industries | Mark McLaughlin | |||
| Good Neighbor revamps grocery displays, expands its media reach. | Construction and materials industries | Mark McLaughlin | |||
| Hockey club hones target market. | Construction and materials industries | Mark McLaughlin | |||
| Homing in on remodelling prospects. | Construction and materials industries | Mark McLaughlin | |||
| Hotel tool from Pegasus takes flight. | Construction and materials industries | Mark McLaughlin | |||
| InfoUSA cuts more jobs amid financial troubles. | Construction and materials industries | Mark McLaughlin | |||
| Insight customizes bnk promotions. | Construction and materials industries | Mark McLaughlin | |||
| Institutional marketers in high demand. | Construction and materials industries | Mark McLaughlin | |||
| Integris shifts its outsourcing focus. | Construction and materials industries | Mark McLaughlin | |||
| IRA fills smaller list orders online. | Construction and materials industries | Mark McLaughlin | |||
| KBM strengthens Convergys relationship. | Construction and materials industries | Mark McLaughlin | |||
| Lamaze extends parenting message. | Construction and materials industries | Mark McLaughlin | |||
| ListLaunch service seeks to speed up marketing of new lists. | Construction and materials industries | Mark McLaughlin | |||
| List managers unveil new products. | Construction and materials industries | Mark McLaughlin | |||
| Marketer: Visa, MasterCard not deterring smart cards. | Construction and materials industries | Mark McLaughlin | |||
| Marketing start-up seeks DM acquisitions. | Construction and materials industries | Mark McLaughlin | |||
| Masterpiece refines modeling techniques. | Construction and materials industries | Mark McLaughlin | |||
| Merrill Net Research to drive leads. | Construction and materials industries | Mark McLaughlin | |||
| Mortgage company boosts DM division. | Construction and materials industries | Mark McLaughlin | |||
| MSGI inks affinity deal with MBNA. | Construction and materials industries | Mark McLaughlin | |||
| MySoftware offers list alternative. | Construction and materials industries | Mark McLaughlin | |||
| MySoftware Partnership expands, targets small businesses. | Construction and materials industries | Mark McLaughlin | |||
| Network embraces multicultural market. | Construction and materials industries | Mark McLaughlin | |||
| NFL kicks off season with new affinity card. | Construction and materials industries | Mark McLaughlin | |||
| Novus affinity programs market relationships. | Construction and materials industries | Mark McLaughlin | |||
| Paradysz Matera study tracks mail seasonality. | Construction and materials industries | Mark McLaughlin | |||
| Partnerships may boost FreeShop visits. | Construction and materials industries | Mark McLaughlin | |||
| Partners to form data warehousing lab. | Construction and materials industries | Mark Mclaughlin | |||
| Paymentech corporate fleet cards do more. | Construction and materials industries | Mark McLaughlin | |||
| Paymentech highlights fraud prevention. | Construction and materials industries | Mark McLaughlin | |||
| PCs to drop below $500 mark soon. | Construction and materials industries | Mark McLaughlin | |||
| Pets need health insurance, too. | Construction and materials industries | Mark McLaughlin | |||
| Polk debuts FastPath Modeling tool to help mailers. | Construction and materials industries | Mark McLaughlin | |||
| Printers help mailers grab attention with 3-D and holographic images. | Construction and materials industries | Mark McLaughlin | |||
| Privacy study rates danger of personal data. | Construction and materials industries | Mark McLaughlin | |||
| Publishing co-op movement growing. | Construction and materials industries | Mark McLaughlin | |||
| Service harvests NAICS codes online for BTB marketers. | Construction and materials industries | Mark McLaughlin | |||
| SmartSite automates fulfillment with Web, database, digital printing. | Construction and materials industries | Mark McLaughlin | |||
| Software product segments transaction text. | Construction and materials industries | Mark McLaughlin | |||
| Spanish title drives bank prospecting. | Construction and materials industries | Mark McLaughlin | |||
| SRDS makes data quality improvements. | Construction and materials industries | Mark McLaughlin | |||
| Tangent automates address changes. | Construction and materials industries | Mark McLaughlin | |||
| Technology drives 1-to-1 marketing. | Construction and materials industries | Mark McLaughlin | |||
| TransAmerica Holdings boosts ties with Mokrynski. | Construction and materials industries | Mark McLaughlin | |||
| Two Big Six accounting firms merge, branch into database consulting. | Construction and materials industries | Mark McLaughlin | |||
| USPS supports new print initiative. | Construction and materials industries | Mark McLaughlin | |||
| Variable data printing promises personalization. | Construction and materials industries | Mark McLaughlin | |||
| Web software improves services. | Construction and materials industries | Mark McLaughlin | |||
| Worldata debuts list track services. | Construction and materials industries | Mark McLaughlin | |||
| Yoyodyne deal enhances Yahoo's DM services. | Construction and materials industries | Mark McLaughlin | |||
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